Puma's profitability takes a hit, shares plummet

Investing.com -- Puma SE (ETR:PUMG) shares tumbled on Wednesday after the company reported disappointing second-quarter results and slashed its full-year profit outlook.

At 3:52 am (0752 GMT), Puma SE was trading 12.6% lower at €36.34.

As per RBC Capital Markets, Puma's second quarter revenues grew by just 2.1% year-over-year to €2.12 billion, falling short of the consensus estimate of 3.7%. 

The company's EBIT came in at €117 million, 3% below the expected €120 million. The results were adversely impacted by a decline in financial performance, with net income and EPS missing expectations due to higher financial expenses.

The revenue miss was driven by weaker-than-anticipated performance in the EMEA and APAC regions, which posted declines of 4.3% and 1.9%, respectively. In contrast, the Americas region exceeded expectations with a notable 9% growth. 

Puma's footwear segment remained flat, while its apparel revenues grew by 9.2%, surpassing forecasts. Despite this, the overall revenue performance fell short of market expectations.

“With view to our strong orderbook for the second half of the year, we reiterate our sales growth outlook in the MSD range and are narrowing our full-year EBIT outlook range to € 620-670m EBIT in light of these external factors,” said Arne Freundt, chief executive at Puma SE. 

Adding to the negative sentiment, Puma has lowered the top end of its full-year EBIT guidance range to €670 million from €700 million, implying a 2% reduction at the midpoint compared to the previous consensus estimate of €657 million. 

“We would expect to see consensus reduction of low- to mid-single digit,” analysts at RBC said.

“Guidance and consensus expectations for revenues and earnings are 4Q24 weighted supported by wholesale order book according to management, but which does increase back end risk in our view,” they added. 

RBC Capital Markets highlighted that Puma's gross margin of 46.8% was better than anticipated, driven by favorable product and channel mix and cost efficiencies, despite material FX headwinds. 

However, the higher operating expenses and lower royalty income contributed to the overall earnings shortfall. EPS of €0.28 was significantly below the consensus estimate, impacted by a higher-than-expected net financial result of €43 million in losses.

 

Begin trading today! Create an account by completing our form

Privacy Notice

At One Financial Markets we are committed to safeguarding your privacy.

Please see our Privacy Policy for details about what information is collected from you and why it is collected. We do not sell your information or use it other than as described in the Policy.

Please note that it is in our legitimate business interest to send you certain marketing emails from time to time. However, if you would prefer not to receive these you can opt-out by ticking the box below.

Alternatively, you can use the unsubscribe link at the bottom of the Demo account confirmation email or any subsequent emails we send.

By completing the form and downloading the platform you agree with the use of your personal information as detailed in the Policy.

CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 71.4% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work and whether you can afford to take the high risk of losing your money.

Back to top

Office network

One Financial Markets is the trading name of Axi Financial Services (UK) Ltd, a company registered in England with company number 6050593. Axi Financial Services (UK) Ltd is authorised and regulated by the Financial Conduct Authority in the UK (under firm reference number 466201)

The information on this site is not directed at residents of the United States, Belgium, Poland or any particular country outside the UK and is not intended for distribution to, or use by, any person in any country or jurisdiction where such distribution or use would be contrary to local law or regulation.

www.onefinancialmarkets.com is owned and operated by Axi Financial Services (UK) Ltd.

Award winning broker
We have been presented with a number of awards that recognise the quality of our service and dedication to our clients :

Best FSA Regulated Broker
Saudi Money Expo

Best Education Product
Saudi Money Expo

Best Broker - Online Trading
IAIR Awards

Best Institutional Broker
Saudi Money Expo

Best FX Services Broker
CN Forex

Top International
FX Broker 2015

Saudi Money Expo

Broker of the Year
Online Trading – Middle East

IAIR Awards

Best Forex
Customer Service 2018

JFEX Awards

We accept the following payment methods: